broken image
broken image
broken image
  • Who we are
  • Our services 
    • Copywriting
    • Translation
    • Social media
    • Email marketing
  • Our clients
  • Blog
  • Jobs
  • Contact us
  • …  
    • Who we are
    • Our services 
      • Copywriting
      • Translation
      • Social media
      • Email marketing
    • Our clients
    • Blog
    • Jobs
    • Contact us
    Email us
    broken image
    broken image
    broken image
    • Who we are
    • Our services 
      • Copywriting
      • Translation
      • Social media
      • Email marketing
    • Our clients
    • Blog
    • Jobs
    • Contact us
    • …  
      • Who we are
      • Our services 
        • Copywriting
        • Translation
        • Social media
        • Email marketing
      • Our clients
      • Blog
      • Jobs
      • Contact us
      Email us
      broken image

      Case study: a New Year's wish video production

      Video concept & production

      · Archive,Case study

      IN Amsterdam governmental organisation needed help creating an original end-of-year video on a tight deadline for its corporate partners and customers.

      The client

      broken image

      IN Amsterdam (formerly Expatcenter Amsterdam) provides a one-stop-shop service for international newcomers in the Amsterdam Area. Since its opening in 2008, IN Amsterdam has helped companies and their highly skilled migrant employees, scientific researches, international entrepreneurs and graduates with residence and work permits, registration with the municipality, the 30% tax ruling and other official matters.

      The brief

      IN Amsterdam wanted to create a New Year’s video to send to its corporate partners and customers. Their goal was to convey best wishes for 2016 while communicating key messages about the ways in which customers could expect IN Amsterdam to improve and extend its services in the upcoming year.

      "I always looked forward to our meetings, projects and days together. You energize and inspire me. If I ever need a smart idea, a sparring partner or a creative mind, I know where to find you."

      - Communications manager, Expatcenter

      The strategy

      The budget was limited and the timeframe tight, so we brainstormed ideas that could be achievable within these constraints. After taking the time to understand their business and content needs, our team of creative professionals decided on a theme of New Year’s resolutions. This allowed IN Amsterdam to convey its 2016 plans in a friendly and approachable way.

      The result

      The completed video includes a series of Amsterdam residents holding up a cardboard sign featuring their own personal New Year’s resolution. It then cuts to a similar scene of IN Amsterdam staff displaying resolutions for the organisation and their services. Look out for the cat!

      Find out more about how we can bring your project to life with video.

      Previous
      Case study: multilingual translation for refugee...
      Next
      Building a new brand
       Return to site
      Cookie Use
      We use cookies to improve browsing experience, security, and data collection. By accepting, you agree to the use of cookies for advertising and analytics. You can change your cookie settings at any time. Learn More
      Accept all
      Settings
      Decline All
      Cookie Settings
      Necessary Cookies
      These cookies enable core functionality such as security, network management, and accessibility. These cookies can’t be switched off.
      Analytics Cookies
      These cookies help us better understand how visitors interact with our website and help us discover errors.
      Preferences Cookies
      These cookies allow the website to remember choices you've made to provide enhanced functionality and personalization.
      Save